Sell More with Ecommerce
All stores can benefit from best-in-class ecommerce website design
I’ll work with you to design a website that showcases your store and products.
All of my websites are built to withstand the test of time.
Together, we’ll figure out who your target customer is, and create content for them.
We’ll convert visitors into paying customers in no time.
What Makes Good Ecommerce Websites?
Ecommerce websites are critical for businesses in today’s digital age. They provide a platform for businesses to sell their products and services online and reach a global audience. However, designing an effective ecommerce website is not just about creating an aesthetically pleasing design. A good ecommerce website design should be focused on providing a seamless user experience that encourages customers to make a purchase. In this article, we will discuss what makes good ecommerce website design.
Simple and Intuitive Navigation
Good ecommerce website design should have a simple and intuitive navigation system. Customers should be able to find what they are looking for quickly and easily. This means having a clear menu that categorizes products, a search bar that allows customers to find specific products, and easy-to-understand labels and buttons. Navigation should be consistent throughout the website, and customers should always know where they are on the website.
With mobile devices accounting for over half of all website traffic, it is crucial to have a mobile-responsive ecommerce website design. A good ecommerce website should be designed with mobile devices in mind, ensuring that the website is easy to navigate and use on smaller screens. This means using a responsive design that adjusts the layout and content to fit the screen size, optimizing images for faster load times, and ensuring that buttons and menus are easy to click with a finger.
Clear Product Pages
A good ecommerce website design should have clear and detailed product pages. Customers should be able to see high-quality images of the product from different angles, read a detailed description of the product, and view any relevant information such as sizing charts, color options, and product reviews. Product pages should also have clear calls-to-action, such as “Add to Cart” and “Buy Now.”
Secure Payment Options
One of the biggest concerns for customers when shopping online is security. A good ecommerce website design should offer secure payment options to give customers peace of mind when making a purchase. This means using SSL certificates to encrypt customer data, partnering with reputable payment processors, and offering multiple payment options, such as credit cards, PayPal, and Apple Pay.
User Reviews and Ratings
User reviews and ratings can be a powerful tool for ecommerce websites. They help build trust with customers, provide social proof of the product’s quality, and can even boost SEO. A good ecommerce website design should have a system in place for customers to leave reviews and ratings on products. These reviews should be prominently displayed on the product page and easy to read.
Fast Load Times
Customers expect websites to load quickly, and ecommerce websites are no exception. A good ecommerce website design should be optimized for fast load times. This means compressing images to reduce file size, using a content delivery network to deliver content quickly, and minimizing the use of plugins and third-party scripts that can slow down the website.
Easy Checkout Process
The checkout process is the final step in the customer journey, and a good ecommerce website design should make it as easy and seamless as possible. This means having a clear and simple checkout page, offering multiple payment options, providing a progress bar to show customers how far along they are in the checkout process, and offering the option to save customer information for future purchases.
In conclusion, a good ecommerce website design should focus on providing a seamless user experience that encourages customers to make a purchase. It should have simple and intuitive navigation, be mobile-responsive, have clear and detailed product pages, offer secure payment options, have user reviews and ratings, be optimized for fast load times, and have an easy checkout process. By following these principles, businesses can create effective ecommerce websites that drive sales and grow their online presence.
What Ecommerce Stores are Saying
Kegan built my website and did a FABULOUS job. I would recommend his work (and working with him) to anyone – like shouting from the rooftops style. My reasons? Proficiency. He has a terrific portfolio of work, which initially drew me in, but then a deep understanding of coding and creating WordPress sites. I had a lot of customized backend concepts I wanted to employ, and was never disappointed in his execution thereof. Partnership and Thoughtfulness. Kegan listened to everything I wanted and then adapted the website continually to my company vision, checking in frequently. I felt like I was truly partnering with him in the website development. He’s very detail oriented. Value. I got a lot for my money, and even upon completion of my project Kegan was quickly available to make changes and updates, which are critical to the success of a startup, online business like mine.