Rank on the First Page
Search Engine Optimization
Getting found on Google doesn't have to be hard. Together, we'll create a tailor made strategy for your company to rank on the first page.
Get on the First Page of Google
This is my process for SEO
Analyze
I do extensive keyword and market research, and analyze your content before we come up with a plan.
Strategize
Together, we’ll create a plan to create custom content to target your audience.
Create
I’ll give you the tools to create as much content as you can.
Iterate
The cycle is never over. I’ll keep you one step ahead of your competition.
What is SEO and why is it so important?
Search engine optimization (SEO) is the process of optimizing a website’s content and technical aspects to increase its visibility in search engine results pages (SERPs). SEO is particularly important for local and small businesses because it helps them compete with larger businesses and attract more customers. In this article, we will explore why SEO is essential for local and small businesses and how they can implement SEO strategies to improve their online visibility and attract more customers.
Why SEO is important for local and small businesses?
Increased Online Visibility
One of the most significant benefits of SEO for local and small businesses is increased online visibility. By optimizing your website for search engines, businesses can improve their ranking in search results and make it easier for potential customers to find them. This is particularly important for small and local businesses that may not have the same advertising budget as larger businesses. By improving their online visibility through SEO, they can compete with larger businesses and reach a wider audience.
Cost-effective Marketing
SEO is a cost-effective marketing strategy for local and small businesses. Unlike paid advertising, which can be expensive, SEO is an organic marketing strategy that relies on optimizing a website’s content and technical aspects. While SEO requires time and effort, it does not require a significant financial investment. This makes it an ideal marketing strategy for small and local businesses that may have limited resources.
Targeted Traffic
SEO can help local and small businesses attract targeted traffic to their website. By optimizing their website for specific keywords and phrases related to their products or services, businesses can attract potential customers who are actively searching for what they offer. This targeted traffic is more likely to convert into leads or customers, making it a valuable source of revenue for local and small businesses.
Builds Credibility and Trust
Local and small businesses can build credibility and trust with potential customers by appearing at the top of search engine results pages. People tend to trust businesses that appear at the top of search results, assuming that they are the most relevant and trustworthy. By appearing at the top of search results, local and small businesses can build credibility and trust with potential customers and increase their chances of converting them into customers.
Improves User Experience
SEO can help local and small businesses improve the user experience on their website. By optimizing their website’s structure, navigation, and content, businesses can make it easier for users to find what they’re looking for and take action. This improved user experience can lead to increased engagement, conversions, and revenue for local and small businesses.
Targets Local Customers
Local SEO is a subset of SEO that focuses on optimizing your website for local search queries. This is particularly important for local and small businesses that rely on local customers for their revenue. By optimizing their website for local search queries, businesses can appear in local search results and make it easier for potential customers to find them when they’re looking for products or services in their local area.
Long-term Benefits
SEO provides long-term benefits for local and small businesses. While SEO requires time and effort to implement, it can provide lasting results. Unlike paid advertising, which stops generating traffic and leads as soon as the advertising budget runs out, SEO can continue to generate organic traffic and leads over time. This makes it an ideal marketing strategy for local and small businesses that want to build a sustainable source of revenue over the long term.
From my SEO Clients
Kegan was extremely helpful and timely. He knew exactly what he was doing, understood our needs and solved our problems in the best way. The website he created for us, was both beautifully simple and perfectly functional at the same time. I would highly recommend Kegan for all your wordpress and website needs!
Stephen LaRouere